First of all what is outsourcing? According to Wikipedia: “Outsourcing often refers to the process of contracting to a third-party. Outsourcing is often viewed as involving the contracting out of a business function to an external provider. In this sense, two organizations may enter a contractual agreement involving an exchange of services and payments.”
E-books have become a very hot commodity online these days. Home business owners create e-books to sell on their websites in order to create another source of income or to give away as a promotional technique. An e-book, as defined by the Oxford Dictionary of English, is “an electronic version of a printed book which can be read on a personal computer or hand-held device designed specifically for this purpose”. E-books are usually read on dedicated hardware devices known as e-Readers or e-book devices.
The creation of e-books is one activity which seems to be outsourced with a great deal of frequency on the Internet today. Most home business owners online either don’t have the time and or the knowledge required to write and then produce the final version using the software required to format the product. There are several advantages associated with contracting an outside third party to write and produce your electronic book.
First of all it can be very time consuming and you can dedicate the time saved toward working on other aspects of your home business such as marketing and sales. Secondly, you can hand pick a professional writer who has experience in your niche subject to produce your e-book. This is a big project in which you invest a great deal of time, money and energy and you want to make sure the final product is of a high quality.
Cost savings related to having either yourself or an employee do it in-house as opposed to outsourcing to an independent third party is another benefit. If the job wasn’t outsourced an in-house employee would have to complete the task and he or she may have taken significantly longer to complete it costing the company more in the long run.
Another plus related to hiring an outside expert is you can appoint an employee to work along side the expert who is writing the e-book in order to discover how the process works and perhaps acquire the skills necessary to produce the next book.
Finally, because you’ve hired a professional rather than attempting to complete the task yourself you are guaranteed to get a higher quality final product. Better quality means you can charge a higher price and therefore increase your profits. A high quality e-book can also have the effect of increasing the reputation of your company which can lead to more traffic and more paying customers for your home business.
As you can see outsourcing offers several advantages which cannot be denied when you’re trying to decide whether or not to take the plunge and hire an outside source to produce your e-book.