First of all, what is viral marketing? Viral marketing can be best described as word of mouth advertising. This happens when you create a campaign or an ad or a video that people enjoy or find to be unique and then tell their friends about it who then tell their friends and so on and so on.
Word about your website spreads and soon all these people are visiting your web page and your product offer. After these prospects visit your site and like what they see they continue to spread the word and your traffic continues to grow.
There are 5 very good reasons why you should use this Internet marketing strategy for your online home business:
1. First of all, viral traffic is free of charge. It’s a by product of a campaign or an advertisement you’ve created to draw attention to your website and is a great strategy for someone who’s just starting out online with a small budget.
2. Viral traffic generation can happen very quickly as word spreads throughout the Internet marketing world. Because people hear about your message from someone they know it carries more credibility than if they hear about it from you or from someone else they don’t know.
This not only makes your traffic increase quickly it also makes your strategy effective because of this added element of trust.
3. As word spreads about your business and your website you’ll find more websites linking to yours which will boost your rankings within the major search engines online and lead to even more visitors to your sales page.
4. Viral traffic is a great way for you and your online home business to gain instant credibility and respectability on the Web. When people hear about you from others they begin to view you as an expert in your field as your popularity begins to grow.
This will eventually lead to more sales and profits because people are more likely to do business with someone they feel they know and respect rather than with a stranger.
5. Viral traffic may bring people to your site that you may not ordinarily target. These prospects will see your product and become customers even though they may not be a part of your niche market. In other words, this is a great way for potential clients to find you if you can’t find them.
These 5 benefits are the only reason you need for creating a viral advertising campaign for your online home based business.