If you’re just starting out online as an Internet marketer with your home based business you’ll soon discover, if you haven’t already found out, how valuable your email autoresponder will be to your Internet enterprise.
Without this invaluable tool you wouldn’t be able to build a list of prospective customers, you wouldn’t be able to follow up with your prospects to persuade them to become paying clients, you wouldn’t be able to follow up with your customers to make them other offers and you wouldn’t be able to deliver freebies to your list on a regular basis to keep them on your list.
Simply put an autoresponder is an email auto response system that follows up with people who’ve contacted you via email. These email machines have allowed present day Internet marketers to automate their home businesses to the point where at a certain stage of development their online ventures can literally run themselves 24 hours a day 7 days a week. You can use these email responders to help generate income for your business by implementing these four techniques:
1. First of all you can sell an e-course to your website visitors and deliver it to them on a daily or weekly basis for a set period of time and for a set price. This course can be created in advance, uploaded to your autoresponder and pre-set to deliver each individual module on pre-determined dates. You can also intersperse different product offer messages between course delivery dates in an attempt to up sell your customers.
2. Secondly, you can persuade people to subscribe to your list by offering to send them a free tip on a daily basis related to your niche market. For example, if your topic is home business opportunities online you can provide information each day to your prospects on a home business money maker of the day which could be one of your affiliate marketing products you may be promoting at the time.
3. You can entice more subscribers to join your list by offering to send a freebie of the week to your members. You can scour the Internet for free offers related to your home business and upload them to your email system to be delivered each week like clock work to your list. Once again you can add promotions to these email messages advertising your products which may increase your sales and profits by giving away free gifts to your subscribers.
4. Finally, you can create a membership email system whereby you charge a monthly fee for delivery of a lesson every 30 days related to some aspect of Internet marketing such as list building. You could request a $10.00 fee for each of these informative articles explaining all facets of building a targeted responsive email list in a step-by-step fashion.
So as you can see your email autoresponder can be the heart and soul of your online home based business and success would be very difficult to attain on the web without it.
