{"id":7111,"date":"2016-06-21T00:05:01","date_gmt":"2016-06-21T03:05:01","guid":{"rendered":"http:\/\/homebusinessmoneymakers.com\/Blog\/?page_id=7111"},"modified":"2016-06-21T00:05:01","modified_gmt":"2016-06-21T03:05:01","slug":"the-email-marketing-techniques-that-double-sales-three-part-interview-series-with-copywriting-legend-ben-settle","status":"publish","type":"page","link":"http:\/\/homebusinessmoneymakers.com\/Blog\/the-email-marketing-techniques-that-double-sales-three-part-interview-series-with-copywriting-legend-ben-settle\/","title":{"rendered":"The Email Marketing Techniques That Double Sales: Three-Part Interview Series With Copywriting Legend Ben Settle"},"content":{"rendered":"
\"Michael<\/a>

Michael Senoff<\/p><\/div>\n

\"Ben<\/a>

Ben Settle<\/p><\/div>\n

Ben Settle has pretty much become the leader in email marketing. His style of infotainment combines storytelling with marketing, making readers entertained and curious so they\u2019re actually looking forward to his emails. And he sends out a lot of them too, sometimes two or three emails a day. But, he says, that\u2019s the kind of email marketing that doubles sales if done right. And in this three-part audio with Ben, you\u2019ll hear all about it.<\/p>\n

Ben says when it comes to marketing, everyone seems to be concerned with building a list, when that\u2019s just part of the equation for doubling sales. If you concentrate on building an audience and a presence, you\u2019ll have lists from all over the place \u2013 podcasts, social media, ebooks, websites, etc. \u2013 making your email marketing more strategic and targeted (while making you more money). And in this interview, you\u2019ll hear how to do that.<\/h4>\n

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CLICK HERE<\/a><\/strong> to Listen & Learn from Part 1 of 3<\/h3>\n

The Deadliest Mistakes You Can Make In Email Marketing (And How To Avoid Them)<\/h3>\n

Part Two Of The Three-Part Interview With Copywriting Legend Ben Settle<\/h4>\n

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Ben says, when most people think about running an email campaign with their list, they usually worry too much. They worry they\u2019ll send out too many emails and people will get mad and unsubscribe. They worry their emails won\u2019t be \u201cperfect enough,\u201d or that they won\u2019t sound like an expert\u2026<\/p>\n

One of the worst mistakes you can make is to let those worries change the way you do business. Ben once had 200 people unsubscribe from his list after an email promotion, but he made $34,000 on those emails. So ask yourself, what\u2019s more important \u2013 keeping 200 people happy or making $34,000 in a few days? That\u2019s why Ben says if everyone likes you on your email list, you\u2019re probably not pushing hard enough with your marketing.<\/p>\n

Ben calls it \u201cplaying to win,\u201d and in Part Two, you\u2019ll hear how to do it, along with the common mistakes to avoid that can cause huge losses.<\/h4>\n

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CLICK HERE<\/a><\/strong> to Listen & Learn from Part 2 of 3<\/h3>\n

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How To Build A Following<\/h3>\n

Part Three Of The Three-Part Interview With Copywriting Legend Ben Settle<\/h4>\n

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When it comes to marketing, most people think a long list is what matters most. But Ben says, it\u2019s actually more effective to concentrate on building a following instead. If you make yourself available on many different platforms \u2013 ebooks, Facebook, podcasts, talk radio, YouTube, blogs, twitter\u2026 your name will just start \u201cpopping up\u201d for people. You\u2019ll make a name for yourself, drive more traffic to your website, and actually end up with more than one list. And the beauty of this approach is \u2013 someone who listens to a half-an-hour interview with you on a podcast then clicks over to your website is a very qualified lead.<\/p>\n

So in Part Three of the Ben Settle interview, you\u2019ll hear how to build the kind of following that includes multiple lists and audiences so you can create targeted and qualified leads, along with the other techniques that work to make the most of your email marketing.<\/p>\n

The thing with email marketing is you never know where your list is going to be on any given day \u2013 financially, physically, emotionally… So what gets clicked on today, may not get clicked on tomorrow and vice versa. That\u2019s why Ben says the key to doubling sales is to get yourself out there in as many ways as possible, and as often as you can. And in this audio, you\u2019ll hear all about it.<\/h4>\n

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CLICK HERE<\/a><\/strong> to Listen & Learn from Part 3 of 3<\/h3>\n

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Ben Settle has pretty much become the leader in email marketing. His style of infotainment combines storytelling with marketing, making readers entertained and curious so they\u2019re actually looking forward to his emails. And he sends out a lot of them too, sometimes two or three emails a day. But, he says, that\u2019s the kind of […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"jetpack_post_was_ever_published":false,"footnotes":"","_links_to":"","_links_to_target":""},"class_list":["post-7111","page","type-page","status-publish","hentry"],"aioseo_notices":[],"jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"http:\/\/homebusinessmoneymakers.com\/Blog\/wp-json\/wp\/v2\/pages\/7111","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/homebusinessmoneymakers.com\/Blog\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/homebusinessmoneymakers.com\/Blog\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/homebusinessmoneymakers.com\/Blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/homebusinessmoneymakers.com\/Blog\/wp-json\/wp\/v2\/comments?post=7111"}],"version-history":[{"count":2,"href":"http:\/\/homebusinessmoneymakers.com\/Blog\/wp-json\/wp\/v2\/pages\/7111\/revisions"}],"predecessor-version":[{"id":7113,"href":"http:\/\/homebusinessmoneymakers.com\/Blog\/wp-json\/wp\/v2\/pages\/7111\/revisions\/7113"}],"wp:attachment":[{"href":"http:\/\/homebusinessmoneymakers.com\/Blog\/wp-json\/wp\/v2\/media?parent=7111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}